The Consumer's Guide to the KitchenAid Touch-Activated Cooktop Controls

KitchenAid remains at the forefront of innovation in the kitchen. KitchenAid’s Triple-Size element burners represent the latest in cooktop technology, making cooking with large-diameter cookware a breeze. Each ring of these elements heats separately, providing precise control and preventing overheating.

The controls on this cooktop make creating a mouthwatering meal even easier, thanks to their touch-activated nature and intuitive operation. Any one of the triple-sized burners can be used for large or small cookware, as specified by the user. Setting power levels is easy, with visual indicators of your chosen level of heat. The cooktop itself intelligently cycles the elements to provide the precise level of heat requested, avoiding overheating and offering quick cooking capabilities. Watch this helpful video to learn even more about this cooktop’s features.

Friedmans Appliance carries a full range of home appliances, including these beautiful KitchenAid cooktops. Visit us online to explore our entire selection, or call us at (925) 265-8402 to learn what’s in stock in our Pleasant Hill showroom.


Product Spotlight: Whirlpool Gold Series Dishwasher with PowerScour Option


When you visit your local home appliance store, keep your eye out for the Whirlpool Gold Series Dishwasher. This dishwasher offers an innovative take on one of the hardest-working appliances in your kitchen. Several factors make the Gold Series stand out from their competitors, not the least of which are energy efficiency, intelligent sensors, and the PowerScour option.

Available in stainless steel, black, or white, this beautiful machine can fit into any kitchen setting, modern or classic. Going beyond making dishwashing convenient, the Gold Series from Whirlpool is a versatile and economical investment.

Energy Efficiency

When compared to dishwashers manufactured before 2006, which still represent many of the dishwashers inside homes today, the Whirlpool Gold Series uses half as much water and energy during normal operation. That can make a big difference on your home’s impact on the environment as well as your utility bill.

Innovative Sensors

Another part of what makes the Gold Series so energy efficient and effective are the sensors that intelligently scan your dishwashing load twice per cycle. First, the sensors examine the level of soil and load size during the prewash cycle, which enables it to determine just how much water and at what temperature will be needed to clean the entire load. During the actual washing cycle, the Gold Series uses its sensors once more to ensure that everything will be sparkling clean.


Perhaps the most innovative and attractive feature of the Whirlpool Gold Series Dishwasher is the PowerScour option. This feature uses 40 targeted jets in specific areas to handle heavily soiled dishes like casserole pans or pots. You don’t have to worry about pre-scrubbing or post-washing—the Gold Series and PowerScour cycle will handle all the hard work for you.

Learn more about this amazing Whirlpool dishwasher by contacting Friedmans Appliance at (925) 265-8402. You are welcome to visit us online to explore our range of home appliance products, or visit our Pleasant Hill showroom and see these appliances for yourself.

Check out these Resources for Great Residential Appliance Information!

Pretty woman waiting for laundry

Freezers and dishwashers are just two examples of the wide selection of appliances that can be found at Friedmans Appliance. Buying a new appliance, having it installed, and taking care of it after you’ve bought it are all serious matters. Here are some items that may help with purchasing and owning home appliances:

  • How can you choose the best dishwasher for your home? Good Housekeeping offers these tips for buying a dishwasher, from finding the right size to evaluating water and energy use.
  • Maintaining an appliance after you’ve bought it should be simple. If you’ve just bought new appliances, follow these simple tips to help them last.
  • From freestanding ranges to cooktops, all the appliances you need for a well-equipped kitchen are available from Viking. Explore this company’s selection online before visiting Friedmans Appliance.
  • Kitchen appliances make cooking and storing food easy and convenient. To help keep it that way, the U. S. Department of Agriculture has useful tips on safe food preparation, freezing, and storage.
  • Many appliances are designed with energy-saving features that earn them the Energy Star seal. If you’re unsure what Energy Star is all about, the Environmental Protection Agency offers these answers to some common questions.

To get expert advice on deciding which appliances will work best for your lifestyle and in your home, be sure to call Friedmans Appliance at (925) 265-8402.

A Look at Dishwashers from KitchenAid

Inside a dishwasher

KitchenAid introduced the world’s first home dishwashing machine in 1949 and has been producing top-quality dishwashers ever since. The next time you’re in an appliance store in Concord, you’ll be excited to see the latest that KitchenAid has to offer.

When you’re searching for home appliances, it’s always beneficial to consider what features you might need or want. This is certainly true when you buy a dishwasher, so it’s a good idea to be prepared when you start shopping.

  • KitchenAid produces dishwashers in three series: the Classic, the Superba, and the Superba EQ. Each series has a selection of models and options, which you can learn about in detail at your local home appliance store. No matter which series you choose from, you can expect results that are 25% better than the competition’s, based on combined wash and dry results of other brands' highest MSRP models.
  • All KitchenAid dishwashers are designed for energy efficiency and quiet operation. They feature specialized wash arms that spray water at high pressure, which leads to more effective cleaning. They are also the quietest dishwashers available: The Classic series operates at only 52 decibels (conversational speech registers at 60), while the Superba EQ boasts a mere 40. The EQ, by the way, stands for “exceptionally quiet.”
  • In terms of quality, a dishwasher from KitchenAid will always give high performance. They all have stainless steel tubs; adjustable, easy-glide dish racks; and one-hour wash cycles. Capacities range from 14 to 16 place settings, and the Superba EQ series has a third culinary tool rack. Some models have a heated dry option. The Superba and Superba EQ models can be equipped with the Pro-Scrub system, which is a set of water jets that eliminates baked-on food. The Superba EQ series also features soil sensors and a variable-speed motor so that each dishwasher uses just the right amount of water to clean each load. Other advanced features and options are available as well.

If you’re near Concord and are looking for a home appliance store, Friedmans Appliance is where you’ll want to go for our incredible showroom and unsurpassed selection. Feel free to call (925) 265-8402 for more information.


GE Innovation Showcase

Friedmans' GE invitation

Be sure to RSVP for the upcoming GE Innovation Showcase on October 2nd, 2012 from 7:00 p.m. - 9:30 p.m. Come and preview the new GE appliances including 36'' Pro Range, Monogram Advantium and Laundry. Door prizes for the first 50 people to arrive!

RSVP by September 26th.
Matthew Leachman
(925) 808-2953

History of the Viking Range

You wouldn’t normally look at a home appliance and think of it as having a colorful and unlikely history, but that is precisely the case with the Viking range.

It all started with a fellow named Fred Carl, Jr. in the town of Greenwood, Mississippi in the early 1980s. He designed, as this video describes, a “big, hulking, fire-breathing, restaurant-style” range that people could use at home. 

After being dismissed by manufacturers at the time, Fred Carl completed his designs with local help and perfected his massive stove by 1987. From there, his business took off. Greenwood, Fred’s beloved hometown, is now the manufacturing and corporate headquarters of the tremendously successful Viking Company. Watch this full clip to learn more!

If you live in Concord, California and are looking for an unbeatable stove, visit Friedmans Appliance. At our home appliance store, you can see the impressive Viking range in all its glory. Be sure to call us at (925) 265-8402 for specs on our Viking appliances.

Top Reasons to Equip Your Home with a Stand-Alone Freezer


Are your home appliances serving you in the best way possible? Are they energy efficient? Are they convenient and affordable to use? The next time you’re in a home appliance store, take a serious look at the stand-alone freezers. Installing one in your home could be an excellent investment.

  • A freezer can help you save money: People often reduce their grocery bills by storing large amounts of food they’ve purchased on sale or in bulk. Some shop at warehouse stores, while others take advantage of store sales and coupons. Those who live near farmers’ markets often buy large amounts of fresh produce and freeze it for later use. People with gardens will do the same with their home-grown vegetables. Still others will buy large amounts of meat from their local butchers and stock their freezers with it.
    Stand-alone freezers are designed to maintain temperatures that are much lower than the freezer compartments in refrigerators. Because of this, nearly any type of food can be frozen and stored for months at a time. The U. S. Department of Agriculture has helpful guidelines for freezing foods safely and effectively.
  • A freezer saves you time: Many people like to prepare large dishes, like casseroles, and freeze them to use later when they have less time to cook. Others will prepare whole meals and store individual servings that can be reheated. Consider that having large amounts of food on hand also means fewer trips to the market.
  • New models are energy efficient: Look for the Energy Star rating or similar information when you’re at your neighborhood home appliance store in Concord. Many models include estimates of how much they will cost to operate over the course of a year. Over time, your savings on food will likely exceed the cost of the freezer, making it an excellent investment.

When you’re shopping for appliances in Concord, the expert staff at Friedmans Appliance can answer your questions about freezers and a wide range of other home appliances. Call us at (925) 265-8402 to discuss which appliances will be the best fit for your home.

Get More Information About Ovens And LG Washers When You Visit These Links

GE Wall Oven

If you’re looking for more information on LG washers and various wall oven brands, check out the following webpages. Next, visit Friedmans Appliance in Concord for the best value on all of these brands.

To find out more information about our various brands of appliances, peruse our website or call us at (925) 265-8402 today.

Wolf Dual-Fuel Range vs. Wolf Gas Range

Are you curious to learn what the differences between the Wolf Dual-Fuel Range and Wolf Gas Range are? One of the main differences is that the Wolf Dual-Fuel Range knobs feature a rounder design, whereas Wolf Gas Range knobs are closer to the more traditional Wolf range knobs. Find out what other factors separate these two appliances by watching this informative video.

If you’re interested in purchasing a Wolf electric or gas range for your Concord home, don’t hesitate to contact the trusted professionals at Friedmans Appliance. To speak with one of our friendly representatives about our wide range of household appliances, give us a call today at (925) 265-8402.

Save Money and Time on LG Front Load Washers

time is money

Are you spending large amounts of money to keep an old, inefficient washer running? If so, ditch the costs of repair and put your hard-earned money towards a top-of-the-line washer. Visit your trustworthy appliance store in Concord to find an LG front load washer and utilize its advanced washing technologies.

Capacity: Front load washers from LG provide unmatched capacity. The larger the capacity of your washing machine, the more clothes you can fit in a single load and the quicker your washing process will be. By designing a machine designated to wash larger loads, LG has effectively enabled people to take less trips to and from the washer.

TurboWash: LG’s TurboWash technology can save you up to 20 valuable minutes per load. Instead of searching to find large windows of time in your schedule to wash your items, you can have your clothes cleaned and ready in a short about of time. In addition, your energy bills will be reduced thanks to this more efficient cleaning technology.

TrueSteam: Are you looking to ditch your old washing machine because it simply doesn’t clean well? While some washers, particularly outdated models, leave grime and spots on clothing after multiple washes, LG’s TrueStream technology is designed to eliminate them the first time. Odors, wrinkles, and dirt will no longer be a factor, and your bills will be lowered as a result of more efficient washing technology.

ColdWash Technology: It’s often assumed that when you wash clothes on a cold setting, you’re bound to wind up with less clean clothes. However, LG’s ColdWash technology enables you to clean fabrics thoroughly on a cold setting while saving water in the process. This is just yet another way that LG can help reduce your bills and make your life more convenient.

If you’re interested in purchasing any of LG’s wonderful washing machines, contact Friedmans Appliance in Concord. To find out more information about our large selection of appliances, speak with one of our representatives today by calling (925) 265-8402.

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